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Genové Sitck Display Winter
While re-designing all the products from Genové, they asked us for ideas on how to solve their image in the pharmacy. Working together with Alejandro Colucci, we created a collection of illustrations that would present their products on the counter.
This concept and illustration is inspired in pop art style from Roy Lichtenstein, which always has some naive attitude. This illustration is showing a girl between two guys (benefits) of the product. Usually products don't have these two benefits in just one. That's why, the girl is thinking... she'll keep the two of them. Lucky her!
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